Pick and stick your style
It’s OK to have your own style, as long as you know what it is. Your best bet is to create an internal style manual so that your writing will be consistent and professional.
It’s OK to have your own style, as long as you know what it is. Your best bet is to create an internal style manual so that your writing will be consistent and professional.
While the world of publishing has opened up, thanks to POD and e-readers, bad writing has not gone away. If anything, it’s gotten worse. Even good writers fall prey to the “Hurry and Deliver” mentality – and may skip the most important part: editing.
Jim the Actor goes off on “formally” vs. “formerly”
As an editor and writing coach, one of my pet peeves is when someone writes that a character “nodded his head” or “shrugged her shoulders.” I find this even in best-selling novels and it makes me cringe every time. An …
Some people must believe that no one reads their packaging – or else they’d hire a professional editor before they printed their labels. I am happy to report that I am no longer eating vegans. It’s nice that products such …
As writers, we’re always looking for a little bit more to fund our passion. What better way to fund our writing than to – well – write? When you have a knack, you may find yourself writing about almost anything …
GOOD copywriters do so much more than turn phrases – they must be quick on the draw when it comes to creativity and research, particularly in the world of web content. Originality is key, but as important – if not …
We practice what we preach. We recently wrote an article for an associate on why your website should receive professional treatment such as copywriting and/or editing. Just as you would want your site designed by a pro, you should ensure …