Copywriter’s Guide: How to get your press release read
You’ve carefully crafted your press release, now how do you get the important editors to actually read it? You might have to re-craft it first!
You’ve carefully crafted your press release, now how do you get the important editors to actually read it? You might have to re-craft it first!
It’s OK to have your own style, as long as you know what it is. Your best bet is to create an internal style manual so that your writing will be consistent and professional.
You may know the basics of writing a press release – but what should you actually put in it to get it read and responded to? This quick guide will help!
While the world of publishing has opened up, thanks to POD and e-readers, bad writing has not gone away. If anything, it’s gotten worse. Even good writers fall prey to the “Hurry and Deliver” mentality – and may skip the most important part: editing.